Research

Farmed salmon contains fewer environmental pollutants than its wild counterpart, according to a Norwegian study that’s been described as the biggest research of its kind so far. The study involved 100 samples of wild salmon caught in the sea in Northern Norway, and 100 samples of farmed salmon.

The demographics and purchasing behaviour of seafood consumers present a host of challenges and opportunities, says Matt Lally, Manager, Analytics and Insight for Nielsen Perishables, a consultancy firm on fresh seafood for the marketplace.

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